Our client is a multinational Insurance firm seeking an experienced Senior Digital Marketing Manager to drive Brand and Marketing Campaigns across multiple mediums
Responsibilities:
- Manage Digital Marketing Initiatives, Brand and Marketing Campaigns, and more
- Oversee SEO, SEM, and several other analytics in driving the company website
- Devise an effective content strategy based on analytics and performance
- Engage in various paid media approaches in driving user growth
- Lead and liaise with various cross-function teams on Digital Marketing Initiatives
- Set out and execute new strategies based on best fit and market trends
Requirements:
- Minimum of 8 years of experience with Digital Marketing and Brand campaigns
- Background in Marketing Agencies and In-house is a huge advantage!
- Extensive experience with SEO, SEM, and Web Analytics
- Experience with Adobe Creative Suite, Creative Cloud, and Microsoft PWS
- Strong communication skills in driving peers and reporting to superiors
- Fluent English, and Chinese (Cantonese or Mandarin)